Australians care more about their dogs than their prime minister.

Sorry Scotty, but it seems Australians care more about their dogs than they do about you.

Feedback on recent articles centred on Scott Morrison and dog owners demonstrates a much greater passion for people’s four legged friends than for their prime minister.

The articles in question are numerous satirical texts published in a monthly magazine called The Beast, which is distributed in Bondi and the eastern beaches of Sydney.

The first article concerning the prime minister was titled:

“Scott Morrison Imprisoned for UnAustralian Activities”

It suggested that the current elected leader of the democratic nation of Australia should spend the rest of his life in bars – effective immediately. It listed many real shortcomings of the prime minister and his colleagues, and focussed on one particular action which is UnAustralian (you’ll have to read the article to find out).

Other articles were titled:

“The Shire Sends ScoMo Back to Where He Came From”

“Waverley’s Nightwatchman Scores a Century”

The articles provoked no response. No letters were sent directly to the author. No letters to the editor were published in the following issues, despite the fact that Morrison grew up in the eastern suburbs, went to school in the area and still has family and friends in the area. The region is also a safe seat for the Liberal Party, Morrison’s party.

Not one reader leapt to his defence.

Why?

The nickname “Scotty” may explain their reluctance. Educated and informed Australians call Morrison ‘Scotty from Marketing’ because they know he is nothing more than a Liberal National Party re-branding exercise. The previous leader, Malcolm Turnbull was seen as aloof and unapproachable. Thus, Rupert Murdoch, Gina Rinehart and Liberal powerbrokers removed Turnbull and installed Morrison, and sent him forth to drink beer, watch football and spout meaningless slogans.

‘Liar from the Shire’ is another popular nickname. The Shire is the region of southern Sydney which Morrison represents, and Morrison is famous for lying about many of his own policy failures. It is also commonly known that Morrison only won preselection for the safe Liberal seat after moving out of the eastern suburbs and running a dirty tricks campaign against the other Liberal candidate.

Australians also know that Morrison is merely a puppet of Rupert Murdoch and the fossil fuel industry. Perhaps readers of The Beast did not rush to defend the prime minister because they are starting to see through the spin.

Maybe the satirical articles have no impact.

Perhaps, but the reponse to the dog articles would suggest otherwise.

Recent articles about dog owners in the eastern suburbs have carried the following titles:

“Safe Injecting Space Planned for Mackenzies Bay”

“Free Literacy Classes for Eastern Suburbs Dog Parents”

“Dog Owners Kicked off Clovelly Dog Park”

All of these articles criticise eastern suburbs dog owners, primarily because they walk their dogs in off-leash areas and ignore the local rules.

Every single article about dogs and dog owners provokes a flood of responses. Readers launch into an attack on the author and the content of the articles. Feedback is impassioned, emotional, personal and usually filled with profanity.

Mistake-ridden responses include phrases such as

“Fuck you and your shit article…”

“Up you’res kieran im gonna take 10 Dogs n do drugzzzz”

Other responses are not suitable for public viewing.

Dog owners react strongly to every single article written about the topic of dogs and the actions of their owners, but ignore articles about the person who runs their country, who was born and bred in the eastern suburbs.

Australians clearly care more about their dogs than their prime minister.

Images: Gabriel Crismariu, Craig Greenhill

Scott Morrison imprisoned for UnAustralian activities.

EXCLUSIVE: The Prime Minister of Australia, Scott Morrison, has been found guilty of the highest form of treason and will become the first leader of Australia to spend the rest of his life in prison. Morrison was found to have knowingly engaged in UnAustralian activities and will be immediately transferred from The Lodge to a maximum-security facility on Christmas Island.

The sudden removal of the prime minister and the ensuing silence from the Department of Home Affairs will no doubt prompt wild speculation as to the specific actions which landed Morrison in prison.

Pundits are expected to cite the corruption, adultery and endless scandals of his LNP colleagues, and his unwavering devotion to the fossil fuel industry, which will see the opening of new coal mines, including one directly underneath Sydney’s water catchment. Fingers will be pointed at the SportsRorts saga, the trial of Witness K, the military budget and the collusion with Clive Palmer which helped Morrison to win the unwinnable federal election.

Blame will undoubtedly be laid at Morrison’s attempt to re-write Australian history by publicly denying the existence of slavery in the country, and the country’s steady descent into authoritarianism under his rule.

Anonymous sources within the Department of Home Affairs have suggested to The Beast that the dismissal may have been a reaction to Morrison’s adoption of socialism during the COVID-19 pandemic. The use of state money to pay the wages of thousands of citizens for an extended period of time may have boosted his approval rating, conceded the source, but angered powerful elements within the hard right of the LNP.

An accusation of treason implies an attack on the core values and traditions of a nation; an act as treacherous as eating a meat pie with cutlery, drinking warm beer, enjoying a burger without beetroot or knowing all the words to Advance Australia Fair. It could even include hoarding toilet paper. Morrison, however, has done something far worse, something that strikes at the very heart of the nation.

“He switched footy teams,” explained the source.

“Scott Morrison was born and raised in the heartland of the Sydney/ Eastern Suburbs Roosters, but now supports the Cronulla Sharks. You don’t do that”

“Even if switching teams wins votes in the Shire and smooths the path to the nation’s top job, you don’t switch footy teams. It’s UnAustralian.”

Morrison, meanwhile, has been denied the right to a fair trial and the right to comment publicly, but did manage to slip a short statement to the magazine which represents the people of his homeland.

“If you’re thinking of switching footy teams halfway through your life, don’t do it. Just don’t do it.”

First published in The Beast magazine, September 2020

Image: Craig Greenhill

Scott Morrison: The Kardashian of International Politics.

Kardashian

Scott Morrison is the Kardashian of international politics. He is not a leader. He is nothing but marketing.

Re-branding

Scott Morrison is a Liberal National Party re-branding exercise. He is not a genuine leader. Morrison became leader of the Liberal National Party (LNP)  after he challenged the former leader, and former PM, Malcolm Turnbull. Turnbull was regarded as aloof, wealthy, overly sophisticated and arrogant, especially by the new supporter base of the LNP, tradesmen and construction workers. Insiders also believe that Turnbull was too outspoken in favour of action on climate change and that this did not align with the opinion of the true leaders of the LNP, mining magnates and media moguls. From his inception, Morrison has never been a leader, he himself is a marketing exercise, in the same way that every Kardashian (and partner) is themselves nothing but marketing.

Nickname

Scott Morrison and his PR team refer to the Prime Minister as ScoMo. The carefully-cultivated nickname fits neatly into the Australian tradition of awarding everyone a nickname, and creates an image of Morrison as an approachable and friendly person to whom everyone can relate. So successful has this deliberate marketing strategy been that even the watered-down mainstream Australian media commonly refer to the PM as ScoMo.

Beer and football

Extending the image of a regular Aussie bloke is Morrison’s appearance at rugby league games. Enjoying a beer at many of the home games of the Cronulla-Sutherland Sharks enables Morrison to pretend that he cares about the people of his electorate in the Sutherland Shire. Ironically, Morrison did not grow up in The Shire, but in another region of Sydney, and has only lived in The Shire since winning pre-selection for the safe Liberal seat after a dirty tricks campaign against his main opponent. Shire residents, however, don’t seem to know or care about his pre-selection tactics – they have fallen for the PR spin.

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Slogans

Morrison does not formulate policies – he formulates slogans. A study of his announcements and press releases reveals an archive of empty slogans designed to impress unthinking Australians and to provide headlines and media snippets aimed at people with short attention spans.

How good is…

“How good is…” has become a universal catch phrase for Morrison, ever since he opened his federal election victory speech with “How good is Australia” The slogan is not actually a question, it is posed as an affirmative statement.

Interestingly, the phrase How good/ How good is seems to have crept into everyday lexicon, even in TV advertisements or football commentary. Again, Morrison has mastered the art of marketing to his demographic, uneducated and unthinking Australians.

Meet and beat

This is Australia’s environmental policy. Apparently, the minister who carried a lump of coal into Parliament question time before he became PM believes Australia will meet and beat its Paris climate targets with a simple slogan, instead of constructive action.

Quiet Australians

Quiet Australians are what Morrison would like all Australians to be. They don’t debate policies, don’t call him and his party to account, and they accept his actions and his marketing spin. This is another slogan Morrison coined in order to subdue everyday Australians.

There’s not much difference between a Quiet Australian and a Belieber.

Survive and thrive, leaners and lifters and back in black are more empty slogans which found their way into news articles throughout the country during Morrison’s reign, especially in the Murdoch press.

Have a go to get a go

What does this mean?

What does it matter?

Morrison’s slogans don’t need to mean anything or provide any substance. They are short, easily-digested phrases which impress small-minded people – and they are working.

Patriotism

Team Australia is another of Morrison’s slogans and it promoted overt patriotism and described the members of his political party, who all started wearing Australian flag lapels. Patriotism, like Morrison’s leadership, is an idea, a notion without substance. Morrison’s ascendancy has also coincided with a rise in Australian patriotism which intelligent people can see is exclusive and not inclusive of anyone who is not Caucasian, Christian, heterosexual and born in Australia. Ironically, the most salient recent manifestation of this exclusive racism was the Cronulla riot, a massive brawl between Caucasian patriots and Australians of middle-eastern descent. The riots took place on Cronulla beach, in the heart of Morrison’s electorate. Appeals to patriotism replace sensible policy in Morrison’s government.

Exclusive patriotism and a desire to appeal to bigoted Australians created another famous slogan of the LNP. Stop the Boats encapsulated Australia’s immigration policies, which drew widespread international condemnation for contravening basic human rights laws.

The backlash

Some Australians see through the spin. They know Morrison is the Kardashian of international politics. Unfortunately, they are a minority, or at least their measured voices are drowned out by the ignorant loudmouths who dominate social discourse in Australia.

Scotty from Marketing is a nickname which gained traction in response to Morrison’s reliance upon PR.

The Liar from The Shire emerged in response to his dishonesty and that of his party, incorporating the name of his electorate which is known as ‘The Shire’

SlowMo is sometimes used to counteract the name ScoMo.

Popularity

Yes, Scott Morrison is popular, just as the Kardashians are popular. People in Australia and the rest of the world are so gullible, impressionable and stupid that they fall for the marketing of the Kardashians, and they watch their TV shows, buy their branded products and in some cases genuinely admire the famous family. Conversely, many Australians have fallen for Scotty’s marketing spin and believe that Morrison is actually an approachable, down to earth, friendly everyday person. During the recent COVID-19 crisis, his public approval rating has actually risen. The marketing is working.

Dumb and dumber

Did Morrison contribute to the dumbing down of Australia society, or did his rise simply coincide with this era in Australian history? Did the Kardashians contribute to the dumbing down of society, or simply profit from it?

Ultimately, the only real difference between Scott Morrison and Kim Kardashian is that Morrison did not rise to fame courtesy of a sex tape – and thank goodness for that.

Image – Morrison – Craig Greenhill

Image – Kim Kardashian – Instagram/Kanye West

Scott Morrison forced to wear FitBit in order to redeem parliamentary pension.

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The Prime Minister of Australia, Scott Morrison, will be required to wear a FitBit and maintain an acceptable level of physical health in order to receive his parliamentary pension once he retires from politics.

The order was given after Morrison recently revealed via social media that he is unfit to govern.

“The political pension in Australia is very generous,” read a statement from the Governor General’s office, which mandated the program.

“Politicians should earn this pension, and this includes maintaining a reasonable level of physical health. Mr Morrison is clearly unfit to govern, so he has been given a FitBit.”

The program will force Morrison, and other politicians, to walk a minimum number of steps every day, to maintain a healthy heart rate and reasonable weight, and reach an acceptable level of physical fitness. If they cannot do this, they will not receive the pension.

” We know Mr Morrison must make a drastic change if he is to be fit to govern, but we believe the motivation is sufficient.”

Other politicians will also have to lift their game.

“Pauline Hanson will wear one next time she runs out of breath halfway up a sacred site. We’re also looking forward to analysing the data from George Christensen and Clive Palmer. Even though Palmer didn’t get elected, he had a huge impact on the last federal election. We were anticipating some impressive figures from Tony Abbott, but instead we will have to focus on ex-world champion Zali Steggal.”

Australian politicians will not be the first government employees forced to wear fitness devices.

Teachers in West Virginia, USA, were forced to wear a FitBit type device in order to keep their health insurance, as outlined in Michael Moore’s documentary “Farenheit 11/9”.

The major difference between the two programs is that the one in the US was very, very real.

The move is expected to limit the photo opportunities featuring Morrison drinking beer at the footy. It is unclear how it will impact on the prime minister’s approval rating in a country struggling to combat obesity.

Image:www.gettyimages.com.au